Never Norm Films, a boutique post-production studio, struggled with inconsistent client outreach and communication while managing rapid growth. By partnering with RepMeUp, they implemented a structured system for lead generation and client management. This resulted in booking over 15 qualified calls weekly and consistently engaging 1,200+ prospects monthly, allowing the creative team to focus on delivery while ensuring a full production calendar.
Challenge
Never Norm Films built its reputation on delivering cinematic trailer editing for the film industry. As their creative work gained recognition, the studio experienced rapid growth. However, this success created a new challenge. The internal team, composed of talented editors, was dedicating all its time to production and delivery, leaving no bandwidth for structured business development. Lead generation was sporadic, and there was no consistent process for managing client communication from initial inquiry to final delivery. This made it difficult to maintain a full production calendar and provide the high touch experience their clients expected.
Lead generation efforts were ad hoc, creating an unpredictable sales pipeline.
Managing inquiries, follow ups, and onboarding manually was time consuming.
The founder was tied up in administrative tasks instead of high value activities.
A lack of structured communication created inconsistencies for clients.
Without a systematic approach to outreach and client management, Never Norm Films faced a stalled growth trajectory. The unpredictable flow of new projects made it difficult to forecast revenue, and the founder’s time was increasingly consumed by operational tasks, pulling focus away from creative oversight and strategic planning.
Solution
RepMeUp provided Never Norm Films with a dedicated Appointment Setter and Client Success Manager to build and manage a structured outbound strategy and communication workflow. This specialist became an extension of their team, taking full ownership of the entire client lifecycle, from initial outreach to post project management. By blending automated tools like Instantly.ai with personalized human support, we created a seamless system that fueled growth while maintaining a white glove customer experience, freeing the creative team to focus on their craft.
Reached over 1,200 prospects monthly in the film industry.
Managed all replies and filtered leads to identify high intent prospects.
Booked 15+ qualified discovery calls weekly using Calendly.
Handled welcome emails, intake forms, and project timeline communication.
RepMeUp established a reliable engine for filling the sales pipeline and ensuring every filmmaker received timely and professional communication. This allowed Never on-demand to scale its operations confidently, knowing that both lead generation and client success were being managed with precision and care.
Results
The partnership with RepMeUp produced significant improvements in Never Norm Films’ lead flow, operational efficiency, and client satisfaction. By implementing a disciplined system for outreach and communication, we transformed their unpredictable pipeline into a consistent source of new business. This allowed the founder to step away from day to day administrative tasks and focus on strategic growth, confident that the studio’s calendar would remain full and its client relationships strong.
Reached 1,200+ prospects monthly, filling the calendar with qualified calls.
Booked 15+ high intent discovery calls each week for the founder.
Improved client satisfaction through organized onboarding and weekly updates.
Owned daily communication and scheduling, freeing up the founder’s time.
These results were more than just metrics; they represented a fundamental shift in how Never Norm Films operated. The founder could now enter conversations with well vetted, high intent prospects, making the entire sales process more effective. The studio could finally scale its creative output without sacrificing the premium client experience that defined its brand.
Conclusion
The collaboration between Never Norm Films and RepMeUp highlights the power of dedicated operational support for creative businesses. By outsourcing their client outreach and communication, Never Norm Films was able to build a robust and predictable pipeline, enabling sustainable growth without overwhelming its internal team. This structured system provides a solid foundation for the studio to continue expanding its services and solidifying its reputation in the film industry. Looking forward, the ongoing partnership will focus on refining outreach strategies and further optimizing the client journey, ensuring that as Never Norm Films continues to produce exceptional creative work, its business growth engine remains strong and steady.
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